Austin jewelry maven Kendra Scott clocks in with timely new collection
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Austin jewelry designer, founder, writer, and philanthropist Kendra Scott is launching a new collection to celebrate her namesake brand’s 20th anniversary — and just in time for Mother’s Working day.

A new line of timepieces and Apple Watch-compatible bands influenced by Scott’s enthusiasm for exceptional styles and components will usher the brand name into a new group as the designer’s initial watch collection.

Combining the operation of a timepiece with Scott’s legendary layouts, the new watches showcase the brand’s affinity for coloration and organic gemstones. Prospects will understand the Kendra Scott heritage designs in six critical models, like the Alex, Dira, and Elle leather-based wrap. Each style attributes a exclusive, inlaid stone or shell facial area sourced from close to the globe, ranging from mother of pearl and black mother of pearl to turquoise magnesite and abalone.

Each and every enjoy also attributes a GIA-qualified diamond centered in the logo medallion at the 12 o’clock index, a nod to the craftsmanship and focus to depth that have designed the homegrown Austin model a domestic name about the a long time.

Rate points for the new products will assortment from $198-$328 for watches and $128-$148 for watch bands, which are suitable with the Apple Watch Sequence. The collection launches in retail shops and on line at KendraScott.com/watches this Wednesday, April 13.
“We are thrilled to keep on to increase the Kendra Scott manufacturer with the launch of watches, a organic subsequent step in our product or service innovation,” states Scott. “We all track our display screen time, our scroll time, but not our time spent accomplishing the points we appreciate. A timepiece is a reminder that there’s no improved reward than the time we can devote alongside one another, and I hope that this new classification will help encourage our buyers to acquire the time to celebrate moments for by themselves and their cherished types this spring.”
Scott obtained her start creating jewellery in a spare bed room at her Austin home in 2002. Her firm, now valued at $1 billion, at present operates a lot more than 115 outlets throughout the country, including three in Austin.
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